CBRE wins at ICSC Solal Marketing Awards
Centro Sicilia won the Silver Award for Sales Activation
CBRE Italy has been awarded at the ICSC Solal Marketing Awards held on 2nd June in Copenhagen.
Centro Sicilia Shopping of Catania, managed by CBRE Italy Asset Services Team, won the Silver Award - Sales Activation. It is the second award for the mall, after the CNNC Certificate of Merit - Sales promotion, obtained the CNCC Awards held on 16th December in Milan.
The prestigious award has been recognised thaks to My Special Card, which is an innovative operating marketing system that revolutionizes the approach to shopping thanks to an efficient and advanced tailor-made couponing system developed for the Mall.